Marketing Specialist

CV Africa & Middle East (Christian Vision, South Africa) is looking for a full-time Marketing Specialist with a passion for evangelism and a heart for ministry, to drive growth and innovation through our digital marketing efforts across a wide variety of channels.

About us

CV is a global Christian charity with evangelism at its heart. Founded by Lord Robert Edmiston in 1988, CV upholds a strong desire to serve and equip Christians and the local church, in their evangelistic endeavours. To this end, we work to see impact in three key areas:

  1. Introducing people to Jesus;
  2. Mobilising Christians to evangelise; and
  3. Resourcing the Church with free digital content and knowledge.

Job Overview

Support the Marketing Manager to implement effective marketing strategies in the region, in accordance with CV’s mission and vision.

Specific Responsibilities 

  • Manage the execution of annual marketing plans and budgets.
  • Implementation and protection of the CV brand/s in accordance with the CV Brand Guide.
  • Assist in the development of marketing tools and strategies in line with global corporate guidelines.
  • Assist in implementation of social media strategies.
  • Assist in the development and management of engagement, advertising and promotional campaigns across digital, social and traditional media platforms.
  • Manage CV’s representation at events including sponsorship.
  • Assist in the identification, analysis and reporting of data related to the performance of projects, campaigns, and activities.
  • Assist in the undertaking and interpretation of market research campaigns, including facilitating surveys and focus groups.
  • Advocate of marketing best-practises.

General Responsibilities 

Fulfil other duties, as common to all employees and as directed, within parameters outlined in both the mission and vision statements. This includes:

  • Being available for personal and spiritual growth opportunities.
  • Pro-actively maintaining a positive attitude.
  • Adhering to all regulations, CV policies, procedures and guidelines.
  • Undertaking professional development as required.
  • Adhering to all occupational health and safety requirements of CV.
  • Keeping confidential the affairs of CV and its employees.
  • Represent CV in a positive manner.
  • Staying abreast of the latest methods and technologies. 

Skills/ Experience/ Education

  • Highly skilled and competent in the use of Facebook Ads Manager and Google AdWords.
  • Experience in Google Analytics, Google Data Studio, Statsbot, and Supermetrics.
  • Experience in performance marketing campaigns (cost per view, response, lead campaigns, etc).
  • Excellent analytical skills and proficiency in data analysis.
  • An inquisitive early adopter with a love for experimenting with new digital technologies.
  • Excellent command of the English language, both spoken and written.
  • Experience working with internationally-based organisations would be advantageous.
  • Three-year tertiary qualification preferred.

This role is based in Bellville (Cape Town, South Africa). Interested parties can send their CV and covering letter to the Corporate Services Manager at